Theme: Track fake medication
Website Project :
The global drug market is being flooded with counterfeit medicines. But thanks to Bright, there is now a sure-fire way to check for authenticity that can save the lives of millions of people. It’s simply indispensable. Bright is improving the safety of pharmaceutical consumers by providing a way for them to identify fake drugs with the first system anywhere in the world by which consumers and patients can instantly verify the source of a purchased pharmaceutical at no cost, right at the point of purchase, using standard mobile phones and SMS messaging.
THE MAIN ACTORS OF THE PROJECT
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